The Summer Issue:
Emily Gould on Russian-American Writers,
PLUS: Coronating Medvedev, Color Photos From 1909, and Porn Star Academy 
 

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INVENTORY

A bag, a mag, and a bookcase
 

Your Branch Library
Vadim Kibardin finds beauty in function and simplicity. His elegant Tree bookcase, seen on the previous page, eliminates the need for bookends and makes it much easier to store oversize art books. Though its unusual silhouette is meant to evoke Eastern calligraphy, Kibardin says a Renaissance idea helped inspire the piece: “Books you return to the shelf are like leaves growing on branches; as your library grows, the Tree becomes full and alive.” This may be so, but we think the bookcase looks great when it’s empty, too.


Trinkets Galore

Any photo of Leonid Brezhnev, so laden with medals by the end of his life that he seemed ready to topple, highlights a key fact about the Soviets: they loved to make lapel pins. So much so that these shiny graphic icons, called znachki, are still being sold everywhere in the country, often at bargain prices. “This pin here was designed to honor workers who were ‘one in a million,’” one bookstore clerk confides, “but they made millions of them. Here, have one.”


Breaking Records
Playing a record is not easy once you’ve stuck a bunch of dominoes to it, but as one-woman design firm Bester demonstrates, it makes for an attractive wall clock. The one pictured here is the “clever” model; there’s also a less avant-garde version with one domino for each hour. The designer, who likes to make clocks out of all kinds of everyday materials, sells these on her web page for about $30.


“Eskvair”
The cover of Russian Esquire usually features a gritty, unflattering headshot of a Western celebrity who is sort of a has-been. What’s amazing is how the photos makes these stars seem retroactively cooler, so that one thinks, “That Bruce
Willis was such a bad-ass, and look, he’s still doing his thing.” Similarly clever and counter-intuitive design choices throughout each issue help to make Esquire a touchstone for graphic designers in and outside Russia. In other words, it’s worth picking up a copy even if the letters look like gibberish to you.

Where Cute Is Made
Kawaii Factory is a women’s bag and accessory label that draws its inspiration from Japanese Pop art. Kawaii means “cute” in Japanese, and is the movement that spawned Hello Kitty, among other bizarre cultural phenomena. The Russian take on this idea is decidedly edgier, as evinced by the Factory’s new collection. Designer Karina Kino’s change purse, for instance, features the winged body of a Playboy vixen with the head of a dog, a sort of inverted sphinx. The old collection, which is still selling like crazy, features bigger bags with pictures of 1980s appliances and boxing gloves.

 

 
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